You might have seen the trend for remote work continue after the Covid-19 pandemic. In this scenario, video meetings give a chance to digitally driven employees to communicate face-to-face to stay engaged, productive, and aligned.
However, an infographic from Atlassian reported that we spend at least 31 hours every month in unproductive meetings. Maybe video meetings are necessary to keep the connection with remote workers, but can it be done without wasting time and feeling frustration? Maybe yes, through Asynchronous Video.
Enter the realm of asynchronous video messaging or async video messaging: an effective communication tool that is redefining the way how businesses now connect and collaborate.
In the video world– this revolution has been brewing quietly over the years, i.e., a shift from interactions in real-time to a more convenient and flexible approach.
Async video emphasizes on freedom and flexibility and offers a new method to engage and consume content on your own terms.
Confused? Well, don’t fret.
Let’s dive deeper into the beauty of asynchronous video in this article. We’ll explore the concept of asynchronous video, what it is all about, what is the difference between synchronous and asynchronous videos.
Well, let’s see how can you use asynchronous communication practically for business with all the benefits, and what tools you can use to create asynchronous videos effectively.
What Is Asynchronous Video?
An asynchronous video does not require real-time interaction and is not streamed live. It is a video content that is recorded to be shared with others to go through it later on.
For instance, a screen recording that walks you through the latest project update and the work that has been delivered recently sent by your team member to you to review it and give feedback at your convenience is a synchronous video.
Since it is video content that does not require any interaction or participation in real-time, asynchronous meeting meaning is all freedom. People can watch videos on the go without the presence of their colleagues on their own schedule – rewind, pause, or fast-forward as needed.
Whether you’re looking for a video editing service to create asynchronous videos, or you need Corporate video services, asynchronous videos will save you a lot of time and effort.
Why Asynchronous Videos Are So “In” These Days?
Remote work is here to stay and studies are backing the statement. A 2020 PwC survey states that after the pandemic, 83% of employees want one day a week of remote work, while 32% of people want it all week. That is why digitally driven organizations are opting for more efficient and quick communication forms to keep employees engaged who work remotely.
The problem is that it is not possible always to arrange a video call that employees can attend every time for the discussion of a project or to announce something important. According to studies, 93% of communication depends on nonverbal social cues, so it is not a wise choice to give up on face-to-face communication.
That is where Asynchronous video meetings come to the rescue and allow you to go through the important content on the go whenever you want. Lots of video recording and asynchronous meeting software are available online to create these videos. There is not much Video editing cost for asynchronous videos which makes them cheap to create.
Importance Of Asynchronous Video
Asynchronous video is a fantastic communication and collaboration tool that gives freedom to the viewers to access the video content whenever they find it suitable. Unlike live video streams or video calls where every employee working remotely needs to be there.
The power of asynchronous video is that it is free from time and location constraints which is obviously prevalent in the era of remote working.
Here are some more perks of embracing asynchronous video communication:
- You can pre-record it and share it with people so that they can watch it anywhere, any time, on any device.
- You can leverage asynchronous video for the flexibility it provides. You can use it in various situations, i.e., from remote team collaboration to sharing updates on projects, training programs, etc.
- The limitations of communication in real-time can be overcome by enabling remote teams to work efficiently and more effectively.
- It provides the chance to maintain the own pace of learning, eases the effective sharing of information, and enhances productivity by eliminating everyone’s presence simultaneously.
Difference Between Asynchronous & Synchronous Videos
| Asynchronous Video | Synchronous Communication |
| These are pre-recorded videos which do not require an immediate response. | These are live-time meetings in which live video calls or webinars are conducted and all participants must present. |
| These are recorded video messages | It has real-time video meetings |
| Asynchronous messaging may include on-demand tutorials and demos | Synchronous messaging may have live training sessions |
| Async meeting meaning video presentations for all to see | Synchronous communication includes face-to-face meetings |
| Asynchronous messages can have recorded updates on the project | Synchronous messages have a team that discusses live project updates |
| Asynchronous videos have Q&A sessions at the end | One does real-time brainstorming in a group |
| Asynchronous videos are accessible anytime | Synchronous communication is immediate and requires interaction on the spot |
| feedback and comments in the video are available asynchronously | Feedback and discussions are Instant during a live session |
| Asynchronous videos have product demos that are accessible at any time | You get to see only live product demonstrations |
| Recorded video interviews to hire on new positions | It includes live video interviews |
What Is The Benefit Of Asynchronous Video?
Flexibility and convenience are some of the major pros of asynchronous video. Viewers conveniently can access the content at their own will, without participating simultaneously by fitting it into their schedule.
Besides that, there are many benefits of asynchronous videos that you should go through as follows:
1. Great Flexibility
Asynchronous videos are not rigid to time constraints liberating you from the compulsion of responding immediately and interacting in real-time. You can record a compelling video message whenever you feel comfortable and share it with recipients to go through it at their convenience.
2. Natural Efficiency
Through asynchronous video messaging, you can convert your complex ideas into dynamic visuals, eradicating the need for prolonged explanations. This concise approach fosters more efficiency, making collaboration among teams a seamless effort.
3. Seamless Global Collaboration
Asynchronous video messaging becomes a bridge for the team dispersed around the world. Whether it’s internal communication videos that address team members across several continents or remotely working colleagues, this method shares essential information regardless of varying work hours.
4. Creating Human Connections
No doubt the digital landscape is expanding, but it is still vital to retain the human touch in communication. You can attain that through asynchronous video communication by summarizing your expressions, your tone, and emotions in such a way that you cannot do that through text-based messages. This connection depth fosters more empathy and understanding among the members of the team, no matter how physically distant they are.
5. Amplifying Engagement
Asynchronous video messages through the inclusion of audio/visual elements capture attention. You can get your client’s testimonials as well through asynchronous video communication besides testimonial video production. Unlike boring text-based communication, asynchronous videos are more focused and engaging. Whether you are passing on updates on a project, brainstorming next sessions, or creating training content, your message deeply resonates with the target audience, leading to higher retention and more understanding.
6. Elevating Productivity
Asynchronous videos are free from all the pressure to respond immediately, and that is why you are encouraged to divert your energy towards the tasks that require focus uninterruptedly. Async video messages enable you to effectively communicate while keeping your pace, eventually resulting in productivity enhancement.
7. They can be referenced at any time
Asynchronous meeting meaning video meetings where you can pause to take a break, grab a coffee, and take detailed notes. You can skip if a video’s particular part is not relevant to you. It is indeed easy to go back to the information important for you or something you might have a question about.
8. They Are More Secure
Fortunately, there are modern video platforms and the best asynchronous video tools that safeguard your personal data and communications with built-in security features. Often, your video recordings are password protected so you can restrict some team members’ access to a particular video or file to keep your data confidential and more secure.
9. Integration With Existing Workflows And Communication Tools
You can leverage asynchronous videos by integrating them into modern tools for communication to manage your workflows. For example, you can use Loom or Slack’s video recording tool to record audio/video clips from desktop apps for up to three minutes.
10. Self-Paced Learning:
For education and learning, asynchronous video is used widely and is a great tool. Learners can pause, rewind, and revisit training content and tutorials at their own pace to create their personalized learning module. This lets learners grasp the concepts thoroughly and leads to enhanced self-paced learning and skill development.
What Are The Drawbacks Of Asynchronous Video?
There are many benefits of asynchronous video communication that we’ve discussed. But everything has its drawbacks as well. Here are some of the cons of asynchronous video as following:
1. Students Must Work Independently
Asynchronous videos are perfect for students who prefer learning at their own pace independently. However, it may be challenging for the students who need more in-person guidance, and teacher interactions to get motivated.
2. Limited Interaction In Real-Time:
As synchronous communication offers the chance to interact immediately and give prompt feedback, it lacks asynchronous videos. That is why asynchronous video communication is not considered suitable for dynamic discussions or situations where immediate response is required.
3. Lacks Spontaneity:
It’s not always the case where creative discussions or spontaneous brainstorming are not essential. Synchronous communication in these scenarios is effective and essential to seize the dynamic energy and live conversation’s collaborative spirit. But in the case of asynchronous video, the spontaneity is eliminated and the wild ideas that arise from interactions in real-time are weeded out.
Frequently Asked Questions:
1. What is the difference between asynchronous and synchronous video?
Synchronous videos are videos in real-time essentially – for example, videos at online, or virtual meeting platforms like Zoom, Slack or Teams. Whereas Asynchronous Videos are recorded videos used to communicate team members about latest project updates, announcements, or any other relevant tasks, that can be viewed and accessed at any time multiply.
2. What are the benefits of asynchronous videos?
As remote working is prevalent after pandemic, teams are dispersed around the world in different time zones and it has become difficult now to gather everyone for a video meeting at the same time. That is where asynchronous videos help by allowing employees watch the recorded meetings whenever their schedule feels ok for it.
3. What is an example of asynchronous video or media?
Examples of asynchronous media include podcasts, e-books, pre-recorded videos, and online articles. The newspaper can also be the correct answer because readers access the information and read its content at any time they feel free or comfortable.
Wrap Up:
Let’s end our brief guide to asynchronous video here. We have discussed several important aspects including the importance, benefits, and drawbacks of asynchronous videos. We hope that you have a better understanding of asynchronous videos now and you will definitely want to try it in the future.
If at any point you need assistance, BuzzFlick is for sure here to help you out. Reach out to us for any queries you have regarding your asynchronous video and our experts will guide you in a much better way.
I am a digital content marketer making difference in the video animation and production industry through knowledge-base and engaging content. Being a social media enthusiast and media studies graduate, I enjoy photography, studying about animations, and creating videos on the go.
