Hand-drawn videos, you might have heard of this popular video style, but most people think it’s an outdated technique used to make videos. But these days, big brands in the industry are using this animation video style, but why?
Why use hand-drawn video when you can use a 3D animated style to create a video with striking visuals?
Well, it’s not a mystery you cannot solve. The answer is pretty straightforward and factual.
Hand-drawn videos bring more leads and boost conversion rates. In this blog, we’ll explore the significance of hand-drawn videos and how to create one and also, we’ll also list down the best hand-drawn videos so you can seek some inspiration if you want to jump on this bandwagon.
So, let’s begin.
As we already know, video has become one of the most effective communication mediums in the industry. If you want your business to thrive, you must have a profound video marketing strategy.
Adding videos to your homepage, landing pages, or any social media platform is the finest way to present a demo of your product, showcase your brand, and grab the audience’s attention. Moreover, it can drastically improve your presence on search engines, especially Google, because Google loves videos.
According to recent researches, if you have embedded a related video on your home page, Google is 53 times more likely to find your website.
Indeed, video content may raise conversion rates, establish customer loyalty, and even boost revenue. It’s important to note that users retain 95% of a video’s content compared to just 10 percent when they read a piece of text content.
However, you must know a video is only effective if it’s of excellent quality, appealing to the audience, and gives them the information they’re looking for.
How can you make your video content stand out from the crowd and keep viewers interested? Hand-drawn videos are one of several types, and we’ll discuss them here.
In recent years, they’ve become increasingly popular, and more firms are embracing them. We’ll walk you through the process of making a whiteboard video and show you many examples of animated drawing videos.
Hand-drawn animation: An Overview
The hand-drawn animation is a type of video in which someone draws the characters and objects while showing the whole process on the screen.
This type of animation looks like the animations are drawing themselves.
Users say that seeing a hand-drawn animation film is an effective way to keep them interested. Because you never know how a narrative will conclude, you’re compelled to see it through to the very end.
How Are Hand Drawn Videos Different From Other Types Of Animation Videos?
Hand-drawn videos are one of the types of video animations that are commonly used for explainer videos. Let’s take a look at some of the other popular types:
2D computer animation
This is a traditional kind of animation that can be found in many old-school cartoons. Colorful two-dimensional figures and environments are created with this type of animation.
3D computer animation
This form of animation is among the most complex. A 3d animation product company or a team of pros is required to develop a successful 3d animation. It will be up to each member to take on a variety of duties, such as character modeling and animation and texturing and shading.
It is a type of animation which is used to give more oomph to plain simple texts by bringing them into action.
Motion graphics animation
Motion graphics is one of the most straightforward and visually appealing forms of animation. Animators use this type of animation to create dynamic effects with texts and different objects.
There are other types of animation styles to choose from; to explore them, give a read to the different types of animation styles with examples.
How to Create A Hand Drawn Video In 6 Simple & Easy Steps
As we have already mentioned, hand-drawn videos are commonly used to create explainer videos. Since this video style is pretty cost-effective, almost every brand can use this technique. They can hire a team of expert animators who can create different videos for their business.
But, creating a whiteboard hand-drawn video is not a challenging task. If you have some animation skills, you can still pull it off effortlessly.
We’ll discuss the whole process briefly in this section, so keep on reading.
Before you start, ensure that you’re equipped with all the essential materials that you’ll be needing throughout the process:
- Materials for drawing and writing (pen, pencil, etc.)
- Document camera.
- White paper.
- Proper lightening.
- Clean surface area.
- A good whiteboard animation software for screencasting and editing.
After that, we’ll move on to hand-drawn animations to tell a tale. The method of creating an explainer video on a whiteboard is no different from creating any other type of explainer video.
1. Begin with the screenplay
If you have successfully created a good screenplay, it means you’ve achieved half of the milestone. The story you plan for your audience must be exciting and engaging. It should compel them to take the desired actions.
If you’re making a hand-drawn animated explainer video, you need to create a story that addresses the audience’s pain points and solves them.
2. Voiceover is important
Hand-drawn animation itself is not enough to keep the audience engaged. No matter how prolific it is, the audience wants to listen to different sounds when watching your video content.
Just like the quality of video matters, the quality of sound cannot be overlooked. Don’t try to save money, and ask your peers to do the reading for you.
Hire a professional voiceover artist for the job if you want your video to wow your audience.
3. Draw sketches
They will serve as the foundation for your narrative. Imagery isn’t necessary in this case. In order to express your tale effectively, you must first come up with a visual depiction.
4. Prepare for the shoot
Now when you have everything planned, it’s time to give an organic look. So, before you jump to the production process, create a storyboard because it helps you throughout the video production process.
5. Shoot your video
It’s possible that the shooting will take longer than you anticipated. There are occasions when you require extremely specific lighting, and there are instances when the photographs don’t turn out the way you had hoped. It’s a reality. You’ll get what you’re looking for if you just stick to the plot.
6. Post Production
Build a final product after all the required components are in place. You can also use good video editing software to create the last video.
There are plenty of animation software available. If you want to learn about them, do check out the best free whiteboard animation software.
We’re confident that it will appear to be a straightforward process. There are several traps in the process that you’ll discover when you begin to work on them.
Best Hand Drawn Videos To Seek Inspiration From
Reading about hand-drawn videos even thousands of times won’t help you enough because we believe you cannot achieve anything without any inspiration.
So, let’s take a look at some of the most prominent hand-drawn video examples.
#1) The Story of Stuff
The Story of Stuff is a renowned whiteboard animation that went viral and helped hand-drawn videos gain fame. This is not an explanation or marketing video; instead, it is an instructional one; still, we are confident you will find it entertaining!
Explaindio is one of the popular video animation software that professional animators adore. Through their video, they adequately demonstrate what this software can do and how beneficial it is for users.
To simplify explaining a complex product, you can use animated hand-drawn videos.
Oracle published a video demonstrating how cloud-based welfare management systems can benefit enterprises.
The narrative begins with an issue that organizations frequently experience, followed by the appearance of a solution — Oracle. Finally, the animated video highlights the benefits of Oracle and discusses how it enables organizations to achieve true omnichannel capabilities.
Not just explainer videos may benefit from hand-drawn animation. It may also be used for advertising and highlighting the product’s benefits, similar to the Live2Support Hand Drawn Animation video.
You must be astounded to see that it’s a short 38 seconds video, but it’s long enough to convey the product’s benefits and why you should use it.
#5) Changing Education Paradigms
The audio and visual components of this 11-minute video — hand-drawn animation that demonstrates the most crucial portions of the tale – enhance the overall concept.
Here, hand drawing serves as an excellent technique for attracting attention to the tale and keeping viewers interested throughout the video.
Even in a complex business-like Supply Chain and Logistics, two minutes is plenty for an explanatory video.
The narrative in the video is focused on the value of industry standards, which is well proven via hand-drawn animation.
#7) Manx Meats
If you believe that animated drawn video is tedious and lack the ability to amaze viewers with their quality, we propose that you watch this video developed for Isle of Man Meats.
#8) Switcher. ie
When you just have 5 minutes to tell the tale and explain all of the service benefits, it is simple to do so. But, with only 30 seconds to spare, is it possible to accomplish this?
This video demonstrates how sketching by hand may assist you in winning. There is no unnecessary material; the most important ideas are explained in the best way possible.
Hand-drawn animations may be created with VideoScribe, which is yet another software. For their marketing, they make use of whiteboard animation videos that illustrate how the software works in the context of how the consumers would interact with it.
Doodly is a piece of software that assists in creating whiteboard and hand-drawn animation videos. You will see examples of how customers have used this excellent software to create animated videos.
The usage of hand-drawn animated videos can enhance your ability to communicate with customers and streamline your marketing efforts. They captivate, entice, and enlighten.
You must know a single high-quality, compelling video can communicate your aim, visions, and goals.
Creating a hand-drawn animation video is quite simple and straightforward; either you can do it on your own or ask BuzzFlick to do it for you. We are one of the best 3d animation production companies offering plenty of video production services, including 3D animation, whiteboard animation, motion graphic animations, 2D animation services, to name a few.
We hope you’ve enjoyed reading this blog, and it will be of great help to you when creating a hand-drawn animation video for your business.
Hand-drawn videos – FAQs
- What is a hand-drawn video animation?
‘Hand-drawn animation’ or ‘cel animation’ is one of the most popular animation styles. Each frame is drawn on a separate transparent sheet by hand.
If you want to learn about hand-drawn animation in detail, do give a read to what hand-drawn animation is (with movie examples).
- What are the best whiteboard video animation apps you can use?
Following are some of the best whiteboard animation apps:
- Explain Everything.
- LiveBoard Interactive Whiteboard
If you want to learn in-depth about these useful apps, then you must check out the best whiteboard animation apps you must try out.
- How to make a hand-drawn video?
Five primary steps are involved in creating and delivering hand-drawn videos they include:
- Idea development.
- Posting online.